Social Media Growth Editor

Thrive Global is seeking a social media editor with experience in building social media growth for a brand or influencer to join our team. In this role, you will be responsible for creating, implementing, and fine-tuning social media strategy across multiple platforms; writing engaging, on-brand copy across all social platforms, working with data tools to measure and increase audience engagement on those platforms and pivot based on data results; and working with clients to cultivate engagement across the social media universe. Experience creating and executing social content programming across platforms is required; an interest in, and some experience with, brand executions in health, well-being, and sleep and performance space is preferred. This role is based in the downtown Minneapolis area. 

Responsibilities:
  • Develop and implement platform-specific strategies to grow clients’ presence across social media, primarily focused on Instagram and LinkedIn, with a focus on follower growth and engagement
  • Write engaging social copy that reflects brand's core messaging  across platforms 
  • Liaise with clients to create comprehensive weekly social calendars that speaks to brand-relevant news, culture, and events 
  • Think creatively about daily social content creation, franchises and responses to cultural conversations
  • In partnership with clients, execute strategic posting cadence for daily publish as well as live events and custom activations 
  • Work with clients to evolve the brands’ social voice through text and visuals
  • Use data tools and audience insights to optimize social assets, and respond nimbly to data with creative adjustments as needed

About You:
  • At least 5 years of experience creating and executing successful social strategy for a brand, influencer, public figure or senior executive
  • A keen and discriminating visual eye 
  • Strong communication skills and ability to effectively work with multiple teams and stakeholders
  • Strong copywriting skills
  • Passion for and deep understanding of all social channels and audience growth tactics
  • Ability to prioritize and meet multiple deadlines 
  • Strong command of social media best practices, with the ability to partner with clients to apply on-brand best practices
  • Ability to make creative decisions based on data 
  • Demonstrated ability to operate effectively in a fast-paced environment
  • Demonstrated interest in topics relating to Thrive Global’s mission, including well-being, sleep and productivity, neuroscience, psychology, performance, and wisdom
  • Passion for ending the culture of corporate burnout

Our Mission
Thrive Global’s mission is to end the stress and burnout epidemic by offering companies and individuals sustainable, science-based solutions to enhance well-being, performance, and purpose, and create a healthier relationship with technology. Recent science has shown that the pervasive belief that burnout is the price we must pay for success is a delusion. We know, instead, that when we prioritize our well-being, our decision-making, creativity, and productivity improve dramatically. Thrive Global is committed to accelerating the culture shift that allows people to reclaim their lives and move from merely surviving to thriving.

What We Offer
  • A mission-driven company that’s truly making a difference in the lives of people around the world
  • Ability to develop within the company and shape our growth strategy
  • Human-centric culture with a range of wellness perks and benefits
  • Competitive compensation package
  • Medical, vision and dental coverage + 401k program with company match
  • Generous paid time-off programs

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