Description
We’re a small, fast-growing venture-backed team from Tesla, Google and Faraday Future providing a set of tools to automotive and mobility companies to help them build revolutionary EVs and smarter transportation. We do this by providing over-the-air update infrastructure, advanced data analytics, fleet management, and other key vehicle components.
From day one, your work at Sibros will have a positive impact on millions of vehicles. Over the last year, we’ve seen EV and mobility overtake mobile or web in funding. Help support the backbone of this revolution and work with tier-1 vehicle and mobility manufacturers, experience early demos, and learn from the best.
At Sibros, we are looking for an experienced Head of Marketing to join us and build a strong team. In this role, you will design, implement and manage marketing strategies that align with the company’s business goals as well as hire the right people to join the team.
Responsibilities
- Develop and implement a cohesive marketing plan to increase brand awareness and brand authority in the automotive industry.
- Set current and long-term goals for the marketing team.
- Understanding and developing budgets and finance, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.
- Build relationships with media and stakeholders through creative PR strategies.
- Create and monitor all marketing campaigns from start to finish.
- Prioritize marketing projects and allocate resources accordingly.
- Conduct market analysis to identify challenges and opportunities for growth.
- Forecast hiring needs for the marketing department.
- Participate in the planning of the company’s objectives.
- Identifying potential customers and track competitors’ activities.
- Investigate market demand for new product solutions.
- Oversee social media marketing strategy and content marketing - press releases content, quarterly newsletter, trade show material, and technical seminars.
Minimum Qualifications
- Demonstrable experience designing and implementing successful marketing campaigns.
- Solid knowledge of SEO and web analytics.
- Experience with CRM software and digital marketing tools and techniques.
- Ability to plan and manage events, industry panels, and discussions.
- Hands-on and able to execute independently until the team grows in size.
- Strong leadership, organizational and planning skills.
- Excellent written and oral communication skills.
Preferred Qualifications
- Bachelor's degree or master's degree in Marketing, Communications or relevant field.
- Proven work experience as a VP of Marketing, Marketing Director or other senior roles for 3+years.
- Great visual design sense.
- Previous startup experience.
- Experience in the automotive industry is a plus.
Equal Employment Opportunity
Sibros is committed to a policy of equal employment opportunity. We recruit, employ, train, compensate, and promote without regard to race, color, age, sex, ancestry, marital status, religion, national origin, disability, sexual orientation, veteran status, present or past history of mental disability, genetic information or any other classification protected by state or federal law.