Customer Service Lead


ShopBack is a digital loyalty and discovery platform, with a clear mission to create a world of Smarter Shoppers. ShopBack has big ambitions and is currently growing strong in 7 countries - Singapore, Malaysia, Indonesia, Philippines, Taiwan, Thailand & Australia. We are a passionate team that wants to drive innovation and a build a product that we love and are all proud of!

ShopBack's eCommerce loyalty & discovery platform currently powers Taobao, Expedia, Lazada, ZALORA and more than 1,300 eCommerce merchants. We now provide cash rebates to over 6 million users and are focused on growing and dominating the landscape.

We have global ambitions and are up against international incumbents in a rapidly emerging field! We are expanding our existing team and are looking for passionate talent across APAC to be part of this exciting journey. If you are inspired to take up new challenges and leave a mark on the eCommerce landscape, then come and be part of our growing ShopBack team in Malaysia!

To know more about our team and culture: Click here


As a Customer Service Lead, you will be at the forefront of providing leadership and direction to a team of front-line support representatives. You will evangelize the importance of customer experience to the overall performance and be able to think creatively and strategically under pressure. 

To thrive in this role, you will need to be a collaborative, inclusive, results-oriented leader, providing quality and efficient customer service. You will need to be agile and business savvy, problem-solving under a fast-paced environment. 

Ultimately, you will lead a team of front-line support representatives to provide world-class support to our customers within the Oceania region and optimize customer service operations.

  • Ensure our customer service teams deliver high-quality performance
  • Provide direct input and make recommendations for work flow issues
  • Assume responsibility and accountability for day-to-day implementation and operational aspects of customer relationship
  • Partner with the entire team to convert initiatives into policies which will have a positive impact on our customers
  • Investigate incidents, verifying facts, and figuring out resolutions
  • Monitor flagged and inappropriate content and identify trends in online risk
  • Collaborate with internal team, both regional and country team
  • Dive deep into the performance numbers, perform gap analysis and take data-driven actions to increase the quality and the reactivity of our customer service.


  • At least Bachelor’s Degree or higher
  • Good communication skills in written and spoken English and Bahasa Malaysia
  • Min 5 years of relevant professional experience, preferably as a first responder, incident responder, customer service, or customer relations
  • Proven ability to implement change management initiatives
  • Real passion for helping others and crafting customer service experiences that exceed users’ expectations
  • Ability to troubleshoot problems and find speedy resolutions
  • Skilled at handling multiple issues at once to efficiently prioritize and solve a large number of inquiries
  • Experience in Zendesk Admin features
Bonus Points:

  • Passionate about great customer experience
  • Calm and collected - You will stay calm and can be the rock for those who come to us when they need help
  • Patient and attentive - You will have to display patience and empathy while listening to our customers through critical issues and figuring out what they need
  • Goal-oriented - You will do what it takes to achieve the critical metrics in providing a high quality of customer experience towards our customers
  • Willing to learn - You love learning how things work and you’re always looking for ways to innovate. You enjoy testing different strategies and tracking the results
  • Agile - You can move quickly and adapt to a fast-paced and constantly evolving environment. You will be on the front-lines of a highly visible, fast-growing brand

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