Public Relations Manager

DESCRIPTION

The Scentbird team is all-encompassing and features diverse, smart, individuals who are encouraged to think creatively to turn ideas into actionable results.

To support the company’s exceedingly impressive growth, we are looking for a PR Manager with experience handling beauty accounts who is not only a self acclaimed, “self starter,” but who can also bring fresh and innovative thinking to Scentbird by way of brand storytelling and media relations.

About the Role:

The PR Manager will work across all in-house teams to deliver unique and mediable stories for both Scentbird and its sister brand, Deck of Scarlet. Candidate must be motivated, organized, detail-oriented, and able to thrive in a fast paced environment. Other key responsibilities include:


• Assist with day-to-day activities such as: media monitoring, writing, pitching, client relations, planning and events

• Foster current relationships with key media “friendlies” while continually building new relationships with key journalists

• Have a key understanding of media relations and the ever-changing landscape

• Liaise with media through a mix of channels within key categories including, business, tech, beauty, and consumer

• Execute editorial calendars (beauty, business, and tech awards, special editions, etc)

• Create all press materials including but not limited to, product fact sheets, press releases, tool kits

• Execute PR calendars (internally)

• Provide key insights into meadiable trends, events, and holidays

• Maintain PR placement grids and other tracking materials

• Oversee and execute PR mailers and other deliverables


About Us:

www.scentbird.com

www.deckofscarlet.com

Launched in 2014, Scentbird is one of the fastest growing subscription brands cemented in the fragrance and beauty categories.
As a tech start-up business, with a proprietary technology platform and a disruptive business model, our ambition is to be the destination for beauty lovers.

As the digital platform scaled, currently capturing 1% of the prestige fragrance market, SCENTBIRD expanded by launching a namesake line of scented home and personal care products. In early 2017, the team ventured into the world of color cosmetics and created Deck of Scarlet, a multi-media focused cosmetic brand inspired by the trends of today’s most notable influencers.
REQUIREMENTS

  • Bachelor’s degree in a related area required
  • Must have experience handling beauty accounts
  • 3-6 years of relevant experience required (applicants need a background in PR either in-house or agency)
  • Knowledge of the beauty, fragrance, and tech industries
  • Experience in organizing and executing events
  • Excellent written communication skills, being well-versed in writing press releases and proposals
  • Collaborative team player with the tenacity to drive results and ambition to progress within an extremely talented team
  • Friendly, positive, can-do attitude who thinks outside the box, is creative and goes the extra mile to drive initiatives
  • Competent in working on integrated consumer communications campaigns and can devise and implement plans with creative flair

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