Social Media Manager

 The day to day activities:
 
  • Translate OVO media playbook to clear strategy and content development that relate with vertical identity and potential audience interest
  • Ensure availability of updated resolution based on e-knowledge, empowerment guidelines and tools/system support in social media
  • Have a broad initiative idea, big passion in social media, and high-quality standard for works, art, copy, and social media campaign
  • Deep knowledge about social media channel, insight, newest update, audience interest and type of best performance content in each channel
  • Always monitoring trends and keep updated with social media fast growing environment
  • Coordinate all outbound communications via our social platforms, effectively taking ownership of a coherent editorial calendar that upholds OVO’s unique brand voice and narrative
  • Ensuring a best in class social media strategy and content development for OVO, and able to create a different content approach compare to similar service or product
  • Lead and create a plan for social media campaigns, ensuring target audience acquisition and supporting brand and business objective across the company’s portfolio
  • Strategically prioritise and scale content initiatives with external stakeholders - including publisher partnerships and influencer partnerships based on unique business requirements and customer needs
  • Act as the advocate of social media integration within the company, influencing overall site and business strategies
  • Provide insights, benchmarks, and analyze data provided by the social media team, to inform company-wide decision-making and commercial campaign targets
  • Share in-depth knowledge and understanding of social media platforms, their respective participants and how each platform can be deployed in different scenarios to push the possibilities of Social at OVO
  • Work with cross-functional teams to ensure smooth coordination to deliver customer experience as agreed
  • Working in harmony with OVO social media team and larger marketing team
  • Able to communicate and collaborate with another team from ops, partner, and merchant
  • Liaise closely with the Paid Social Media team to maximize the reach and impact analysis of all activity across channels

Requirements:
  • University background (S1) from any discipline, preferably Communication 
  •  At least 5-7 years working experience in FMCG, technology, telco Industry, and e-commerce brand or clients
  • Deep knowledge in social media strategy, social media content development, KOL planning and managing, and have an experience to work with content creator
  • The action-oriented, flexible, and innovative approach to operational management
  • Ability to deal with uncertainty and fast-changing social media worlds
  • Ability to understand and developing social media report – analytics and listening
  • Experience with Social media tools and techniques i.e. Social Bakers, Hootsuite etc--Ability to create best in class content (concept & writing) and manage social media channel
  • Strong written and verbal communication skills; a persuasive and passionate communicator with good public speaking skills
  • Have a many initiative ideas with huge creative spirit--Experience handling contender brand / company and success to beat the market leader in the end 

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