Job Objectives
Demand Planning Manager role is a balance of advanced analytics and stakeholder management – managing day to day coordination with Head of Offline Payment verticals and cross functionals team to drive growth in offline payment merchants based on actionable insights (e.g. cashback program for acquisitions and retention, customer segmentation, churn analysis, merchant incentive optimization, merchant retention, etc)
Key Responsibilities
- Provide short to medium term analysis for increasing demand growth in offline payment merchants. This includes cashback program performance review, cusomer segmentation, churn analysis, market opportunities, merchant program
- Develop advance modelling to forecast spend on promo, incentives and other key initiatives for planning purposes
- Build presentation to influence stakeholders and enable data-driven decision making
- Design efficient promo structures and other initiatives to drive demand growth in the Payments business and work with cross-functional teams to execute
- Conduct experiment to test sensitivity of demand growth before rolling out in large scale program
- Design attractive promo propositions to drive growth
- Work together with Marketing to provide clear communications based on critical opportunity areas from customer journey
- Manage budget allocation and track cost from initiatives in collaboration with Finance
Requirements
- A minimum of 4 years of relevant work experience in payment at retail industry or financial services
- Has experienced in top-tier management consulting is preferred
- Experience with start-up environment is desired
- Confident in analysing complex data sets using Excel, working knowledge of SQL / CLM is preferred but not essential
- Strong business sense and ability to have holistic view from helicopter view while not logsing sight of details
- Articulate complex analysis to a wide range of audiences and translating into actionable business insights
- Willing to work in ambiguity and fast-paced environment
- Excellent communication skills with the ability to articulate clearly in both written and spoken English
- Outstanding analytical skills and data-driven approach
- Ability to multi-task, meet deadlines and thrive in a fast-paced environment