Digital Marketing Specialist

Join our stellar marketing team, where creativity and understanding of the growing Fintech market will bring you amongst the most talented team. 
Be ready to take on the challenge, make big impact & be part of the drivers of Indonesia's financial inclusion. 

Job Description

  • Being responsible for supporting digital manager in planning digital media across online channels for OVO marketing campaigns in Indonesia
  • Build and optimize digital marketing campaigns to achieve key objectives and maximize overall ROI
  • Work closely with Publishers/Agencies to ensure the OVO advertising strategies are prioritized, supported and executed
  • Measure and report performance of all digital marketing campaigns, and assess against ROI and KPIs
  • Analyze the effectiveness of media placements and develop actionable recommendations. Identify and communicate industry trends
  • Ensure measurement scripts and tracking tools are setup properly

Minimum Qualifications

  • At least 1-2 years experience in Digital Media Planning, specifically planning and buying with media and marketing agenciesBachelors degree in business administration, marketing, or other advertising subjects preferred
  • Strong communication skills with the ability to articulate insights clearly in both written and spoken English with senior management
  • Working knowledge of website analytics tools (e.g., Google Analytics)
  • Solid track record in media planning for big integrated Brand campaigns. Understand the best mix approach of ATL/BTL media
  • Passion for digital marketing and strong analytical skills, data-driven thinking

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