Marketing Specialist

We are hiring a new team of Marketing Specialists. Language proficiency in Spanish and/or Portuguese are differentials in addition to English. There are several opportunities in the new team, from entry level to senior.This opportunity is to work full-time, and we are very flexible about home office (remote candidates are welcome). We are mainly looking for candidates based in New York. Candidates from other places in US will be considered as well.Our São Paulo office is currently inside Oracle's Accelerator building. We also have an office in the San Francisco Bay Area.We are looking for a hands-on marketing expert to help us design and roll out our go-to-market strategy. Working alongside the CEO, you will be responsible for the planning, development, and execution of all marketing initiatives (with a focus on product marketing) and will help bring our growth to the next level.Interviews will always occur in English. Reading and writing in English are required for all candidates.Description
  • Develop and implement our global go-to-market strategy for the US and Latin America
  • Implement metrics and regular reporting for the management team
  • Build and lead a team of world-class marketing professionals
  • Work closely with product and sales to understand our clients’ needs and create GTM strategies, communications, and collateral that reflects our brand and ROI for clients
  • Develop and execute successful product messaging and positioning -- concepts and strategies
  • Develop and scale our demand generation engine through different channels like inbound (content, SEM, SEO), outbound, events, partnerships, etc.
  • Develop and implement contents strategies, focusing on ROI & revenue growth
  • Build relationships with the media and stakeholders through creative PR strategies
  • Conduct market analysis to identify challenges and opportunities for growth
  • Exercise a data-centric approach to gathering customer/user insights and use data to improve future marketing campaigns and results

Requirements
  • Proven experience and success as a marketing specialist in a creative, strategy, sales, media or similar role
  • Experience of B2B SaaS marketing to mid-market and enterprise buyers or the advertising industry
  • Experience in advertising agencies is welcome
  • Experience marketing//selling into IT and/or operations
  • Strong understanding and experience with product marketing (product messaging, positioning, etc.)
  • Strong understanding of high-velocity, bottom-up -- almost consumerized -- approach in a B2B market
  • Understanding of aspirational brand positioning - new “sexy” player against incumbents
  • Strategic mindset with ability to make tough decisions based around data and metrics
  • Excellent communication skills
  • Experience with US and Latin America markets.


Benefits
  • Eligible to earn stock options
  • Competitive compensation package
  • Access to courses and books paid by the company
  • Work alongside world-class machine learning and AI
  • Be one of first team members of our Marketing Team


About Nexus Edge
We are an American startup focused on artificial intelligence applied to advertising. We currently have operations in the US, Brazil, and Europe. We are accelerated by Oracle globally. Even in beta, we worked with major brands, such as Netflix, Coke, Spotify, Oreo, Philips, Lenovo, and many others. Our main product is the ALANA platform, the best AI platform made exclusively for the advertising industry. From its own proprietary collection system with more than a decade of social media data in its cognitive computing engine, ALANA can map hundreds of millions of consumers and autonomously interact with them using natural language processing and generation.

Apply using this form: https://goo.gl/forms/hjfvM280yJqcX1h62

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