Monkedia – The #1 Fastest Growing Company in the State of Texas in 2018 and a 2018/2019 Inc. 5000 Company is searching for its next great team member. The paid social media specialist will join our growing paid media team and assist with building, managing, optimizing and analyzing paid social media campaigns for nationally-known brands across Facebook and Instagram.
Who we are
At Monkedia we work hard and play harder! Our fast-paced, collaborative office is located in a modern warehouse building with a very open floor plan so we can easily work together across all departments and stay on top of our wide variety of work + clientele. We care less about your badges of honor and more about who you are and what you’ve accomplished. We are a positive opportunity employer and give opportunities less on the school you graduated from and more on what you’ve done as a well-rounded human-being.
Responsibilities
- Responsible for the day to day execution of tactics, campaign management, optimization and budget pacing that meets and exceeds client’s ROI and customer acquisition goals
- Help formulate the paid social media strategy for clients' businesses and ensuring that recommendations and decisions are consistent with client’s objective
- Provide in depth performance insights of accounts for internal client facing team members.
- Provide insights to the Creative team to help them create data driven ads to drive performance.
- Be a platform expert, familiar with all optimization levers and features of both Facebook Ads Manager and our 3rd party reporting tool
- Continuously improve account performance by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
- Self-management on projects & timelines with the ability to prioritize tasks.
- Work closely with Development team to provide accurate tracking instructions of the website to ensure all steps of the funnel are properly tracked.
Minimum Qualifications
- 4+ years of experience with digital media buying, planning & reporting
- At least 3+ years of experience working with Facebook Ads Manager.
- Strong analytical skills with the ability to organize, analyze and disseminate data with vigilance, accuracy and attention to detail
- The ability to perform daily account management and optimizations of various advertising accounts on Facebook
- Experience analyzing and generating reporting for major metrics, goal tracking, revenue tracking, and more
- Strong math and analysis skills, as well as strong written and oral communication skills.
- A logical but creative mindset, being able to take a company’s objectives and identify campaign strategy through research and analysis (i.e.: recommending appropriate targeting, interests, and more)
Preferred Qualifications
- Experience working at a Digital Advertising Agency is a plus.
- Understanding of statistical methods and analysis such as probability distributions, regression analysis, correlation, causation, variance, etc
- A degree in mathematics, information systems, statistics, economics, computer science, and/or behavioral economics is a plus
Monkedia’s Perks
- Casual dress code (Jeans and hats are welcomed)
- On-Site Happy Hours on Fridays
- Monthly, paid for company events (i.e. WhirlyBall, Rangers Games, Axe Throwing, etc.)
- Breakfast is provided on Fridays
- Free drinks and snacks
- Golden Tee, gaming station and Ping Pong
- Fun & lively environment with music playing throughout the office
Benefits
- Competitive salary
- Medical, Dental, Vision, Life, & Disability insurance plans
- Paid vacation days and sick time
- 9 paid holidays