Marketing Communications Specialist - Mississauga, ON



RESPONSIBILITIES:

  • Assist in the development of a media plan and its implementation.
  • Assist in the conceptualization and development of various media materials – radio, print, web, video, social media and others.
  • Gather information/data from external or internal resources to fulfill writing tasks.
  • Ensure that the communication materials are proofread a) check for spelling, grammatical or typographical errors b) all elements are true and factual.
  • Analyze the performance of channels, campaigns, and programs on a weekly and monthly basis
  • Support sales in the preparation and delivery of presentations and business proposals.
  • Coordinate with agencies, publications, printers and suppliers necessary in the implementation of projects
  • Assists in the execution of digital marketing initiatives within the Manitoulin Group of Companies – website development, social media, SEO and SEM.
  • Manage online customer reviews & update testimonials.
  • Assist Sales in responding to RFP's, tenders and questionnaires.
  • Create a library of information needed by sales coordinators to answer RFP's and tenders.

QUALIFICATIONS, KNOWLEDGE & EXPERIENCE:

  • Degree in Communications or Business
  • SEO, PPC, Social Media, Public Relations, Marketing or Communications experience, an asset
  • Strong writing skills
  • Ability to work under pressure and meet short deadlines.
  • Strong judgment, analytical and problem-solving abilities.
  • Excellent organization skills and attention to detail.
  • Dependable, reliable, self-motivated and goal-oriented
  • Flexible and able to work with individuals of all levels toward team goals.
  • Ability to multi-task and prioritize workload.
  • Strong computer proficiency (demonstrated experience in PowerPoint, Word, Excel)

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