Inbound Marketing Manager

About Us

Start with identity. Go anywhere.

LoginRadius is at an exciting moment in its trajectory. We’ve built a world-class software platform that manages millions of customer identities for many Fortune 500 companies. We’ve got unique competitive positioning for a $20 billion market opportunity. Microsoft is a key technology partner and investor. Last year we closed $17 million of Series A funding. Now we are scaling up and hiring in all departments, looking to double our numbers in the next 12 months. Our focus is on experimenting and figuring out the growth drivers in our roadmap to achieve our vision: securing the identity of every person on the internet. 

What do you get at LoginRadius?

When you join our team now, you have a rare chance to shape the company’s direction while accelerating your career growth. You get the flexibility and openness of a startup backed by the solid foundation of a profitable and robust SaaS product and seven years of customer success. We welcome your innovative ideas and encourage transparency at all levels, and we make sure to kick back and enjoy ourselves in the process. 

We are looking for an Inbound Marketing Manager to join our incredibly successful Marketing Team in Jaipur/ Hyderabad, India. Are you competitive and self-motivated? Do you want to join a high producing team in a fast-paced company?    

Awesome. Let’s talk!

LoginRadius is looking for an experienced Marketing professional to lead our Marketing and Demand Generation efforts and resources. The individual will be an integral part of the LoginRadius leadership team, who will own, create, execute and measure integrated marketing campaigns to generate new leads, support direct & channel sales efforts, help close sales, and grow revenue. The individual is expected to be an experienced, creative, and technical marketer with a proven track record of implementing and executing marketing and demand generation programs at B2B SaaS companies with demonstrable impact on sales and revenue growth.

This is a rapid growth opportunity for a hard charging, hands-on, metrics-driven marketing professional to build an incredibly exciting company.

Your Role...

Overall responsible for formulate and execution of LoginRadius marketing and demand/lead generation strategies to exceed lead generation quota:

  • Inbound Demand Generation and Conversion. Lead the development, execution and optimization of multi-channel inbound demand generation programs via Content, SEO, Social, and other inbound methods. Recommend and drive content strategy. Lead the conversation strategies and efforts to convert the traffic to MQLs, MQLs to SQLs.
  • All Paid Marketing efforts including SEM, Retargeting, ABM. Plan and deploy paid programs to achieve growth targets including campaign ad development, landing page optimization testing and analyses
  • Market planning and strategy. Work with sales and product team to develop market analyses, segmentation and strategies
  • KPIs and dashboards for daily/weekly/monthly monitoring. Track, manage and  progress relative to ROI, revenue attribution and campaign investments.

Qualifications

  • A minimum of 5 years of Software/SaaS experience and a demonstrated track record in marketing leadership role
  • Experience with inbound and outbound marketing programs including account-based marketing programs
  • University degree in Marketing, Communications or relevant field
  • Proven work experience as a Marketing Director or other senior roles
  • Demonstrable experience designing and implementing successful marketing campaigns
  • Strong leadership skills
  • Excellent communications skills
  • Strong analytical and project management skills
  • Strategic mindset, with the ability to make difficult decisions

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