Digital Marketing Manager

Our company needs a Digital Marketing Manager to join our team. We’re great with a wrench and we know how to fine-tune an air conditioner, but we lack the skills and expertise to market our business effectively on the web. That’s where you come in! You’ll be responsible for developing, initiating, creating and overseeing a long-term digital marketing campaign as well as spearheading sport-term advertising and marketing solutions. We’re looking for someone with experience in copy writing, art direction and social media who can expand our brand’s reach locally while increasing brand loyalty and awareness.

Responsibilities 
  • Develop a website traffic plan and create goals and benchmarks to meet
  • Generate monthly reports on our marketing campaign’s performance
  • Optimize website and social media channels for SEO as well as usability
  • Manage art and copywriting professionals (outsourcing where needed)
  • Analyze key metrics that unit our website traffic and our service quotas
  • Partner with advertising and media specialists to increase marketing results
  • Develop, evaluate and oversee the implementation of A/B testing protocols and procedures
  • Manage all aspects of marketing operations, including key personnel
  • Communicate with our President and Vice President about marketing goals and results

Skills
  • Bachelor’s Degree in Marketing or related field required
  • 5+ years’ experience in B2B digital marketing and advertising
  • Excellent grasp of social media and website metrics and best practices
  • Demonstrable experience with email marketing, lead generation and SEO
  • Advanced knowledge of HTML and CSS required

Want to apply later?

Type your email address below to receive a reminder

Apply to Job

ErrorRequired field
ErrorRequired field
ErrorRequired field
Error
Error
insert_drive_file
insert_drive_file