** About the company: One of the most outstanding blockchain company.
** Job Description:
● To generate revenue by increasing sales through successful marketing for the entire organisation,
using market research, pricing, product marketing, marketing communications, advertising and
public relations
● “Listen” to the trends of the market and direct the market research efforts of the company
● Liaise with other departments to guide a unified approach to customer service, distribution etc. that
meets market demands
● Define marketing strategies to support the company’s overall strategies and objectives
● Develop a feasible marketing plan for the department and oversee its day-to-day implementation
● Plan and organize marketing functions and operations (product development, branding,
communications etc.), and ensure they project the company’s unique “voice”
● Design and coordinate promotional campaigns, PR and other marketing efforts across channels
(digital, press etc.)
● Build a highly efficient team of marketing professionals
● Create a solid network of strategic partnerships
** Requirements:
● 10 years of well-rounded marketing or business development experience with focus on marketing expansion; 3-5 years of experience in a leadership role
● Superb analytical skills
● Through knowledge of marketing principles, brand, product and service management
● Deep understanding of changing market dynamics
● Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion etc.)
● Solid understanding of market research and data analysis methods
● Ability to apply marketing techniques over digital (e.g. social media) and non-digital (e.g. press) channels
● Understanding of different business disciplines (IT, finance etc.)
● Proficient in MS Office and business software (e.g. CRM)
● Demonstrated ability to lead and inspire a team
● Outstanding communication (written and verbal) and interpersonal abilities
● BSc/BA in business administration, marketing, communications or relevant field; MSc/MA will be a plus
● Passionate customer advocacy
● Entrepreneurial spirit
● Have strong connections with Vietnamese government officials
● Taking advantage of this, IBL can establish an effective strategy to increase its presence in Vietnam
● Have experience in product marketing in Vietnam
● Has marketing experience in Gaming, Blockchain and mobile applications