Michelin star chef promotion in China

Michelin star chef's for 1-week promotion in Shanghai

Our client is a leading luxury hotel group with several hotels in Shanghai, Beijing, and Guangzhou.  Each year, for the past 3 years, we host 8 - 10 Michelin star chefs for a 1-week each food promotion in China to promote their restaurant.  

This event is highly promoted in the press and attendees are VIP's in China.  It's a great opportunity for a Michelin star chef to promote their restaurant to China's VIP"S and the Chinese market.

About the event:
  • 3 dinners (6 course), 1 lunch (4 course) and 1 cooking class
  • menu for dinner is the same each night
  • chefs stay approx 4 to 5 nights depending on travel time and prep needed.
  • chefs must be chef de cuisine or higher at a Michelin star restaurant to be considered
  • Each chef participating will be assigned a different hotel and week from the other chefs.  This way the focus is on only one chef each week.  
  • The event will start in July 2019 and go through the middle of December. 
  • The hotel will provide a team of chefs to prepare and serve the food, all ingredients and equipment needed.
  • A visiting chef will receive a round trip air ticket, airport transfer, hotel accommodation, meals, and laundry.  The chef will also receive a fee based on how many Michelin stars they have.

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