We are looking for a Digital Marketing Strategist to join our Agency. You will be a highly analytical self-starter, who dreams of online conversions.
This role requires an innovator and an impact-driven thinker who can connect digital to all other aspects of a client’s business and drive growth opportunities. You should understand how brands are communicated and experienced through digital interactions, and how these interactions fit into broader customer experiences.
You will be responsible for the successful management of digital strategy for our client's brands. You should be able to answer key questions such as how brands are communicated and experienced through digital interactions, and how digital interactions turn into conversions.
Groove Commerce is one of the nation’s premier #eCommerce agencies. Our team is focused on being a true strategic partner with our clients. Voted one of the “Top 15 Best Young Companies to Work for in America,” we provide generous employee benefits, team outings, Free Lunch Fridays, and a fun-loving culture uniquely created by “Groovers” themselves. We also do cool sh*t every day...
What We Need You to Do:
- Collaborate with Clients and Account Team on ongoing digital marketing strategy and implementation
- See opportunities and manage campaigns through all available digital tactics (Social, Organic Search, Email, Content, UX/UI) to drive program impact
- Research, strategize and execute on Digital Marketing objectives using in-house and industry tools
- Collect, analyze, and create reports from available digital data sources
- Manage & create PPC campaigns on AdWords, Bing, and Social Networks
- Learn and leverage a variety of SEO tools/platforms (like SEMrush, Moz, etc.)
- Ensure basic and technical SEO standards are in place on client websites and execute long-term SEO campaigns
- Teach and learn in a collaborative environment on Digital Marketing best practices and tools to grow and flex your expertise
- Much much more – this industry is always evolving, and so are we!
About You:
- 3+ Years Work Experience as a Digital Marketing Strategist or Digital Marketing Manager at an Agency
- Direct experience with SEO and/or PPC
- Google Analytics / Adwords Certs
- Bachelor's Degree in Marketing, eBusiness or related field
- Expert level Google Analytics, Search Console, and Tag Manager proficiency (cross-platform integrations, custom tags, events, and variables, UTM tagging, etc.)
- Achieved attributable results from SEO and PPC campaigns on Google and Facebook
- Experience working in popular CMS platforms (like WordPress, etc.)
- Tried and true competitive research and keyword research methodologies
- Understanding of SEO best practices in content, UX, website architecture, white hat vs black hat, algorithm updates, etc.
- Effective written communication skills and expectation management
- Analytical and detail focused approach to work
- Ability to work in an open, collaborative environment
- Ability to handle multiple, contending priorities and meet deadlines
- HubSpot certified within your first 90 days
**Bonus points if you have already have basic knowledge of HTML and are HubSpot Certified...
About Groove Commerce
Groove Commerce is a digital agency transforming e-commerce technologies to drive innovation. Our growing team is conveniently located in Locust Point, where parking is free and many great restaurants are only a short walk away.
We pride ourselves in offering an open and welcoming environment to both staff and clients that fosters innovation and creativity. As part of our team, you will be exposed to and involved in all aspects of online marketing while supporting the day to day production needs of the company. If you’re looking for a career choice where the sky’s the limit and your contributions will be valued, look no further.
We LOVE our Groovers... That's why Free Lunch Fridays, 100% Paid Benefits, Paid Vacation, Continuing Training and Education, Social Events and our Office Wide Sonos are ALL foundations of our culture.
Groove embraces diversity and equal opportunity in a serious way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.
Do we have you interested? Submit your resume, cover letter and LinkedIn profile at the link below! Incomplete applications will be automatically rejected.