Programmatic Supervisor

Overview
DRUM is a fast-growing independent, full-service growth marketing partner to major brands such as E*TRADE, Cigna, PayPal, Crystal Springs, Chase, IG Group and many more. We have assembled an A-list of talent, curated from the top holding companies, consultancies, data platforms and brands, as part of our mission to nimbly integrate Strategic and Advisory services with best-in-class Media and Creative execution. By joining now, you will be empowered to co-author the next chapter in our ascension, as we build upon a half-dozen recent client wins and unveil a number of game-changing strategic partnerships across Ad Tech, BI, data providers, marketing platforms and more. 

We’re looking for someone with 3+ years of programmatic experience that can help lead a growing team while managing and exceeding client expectations. This person should have strong general problem-solving skills to deal with new challenges as they arise, have excellent communication skills to impart critical information to a broad audience, be organized and detail-oriented, and possess a passion to grow in the ever-changing programmatic landscape. This person knows the programmatic ecosystem and demonstrates a strong working knowledge of PMPs, DSPs, SSPs/ ad exchanges, and 3rd party data providers. A strong ability to clearly articulate the advantages of programmatic and the value propositions for how DRUM plans and executes programmatic is required.

The role involves engaging with internal DRUM teams – Media, Account, Ad Ops, and Analytics – to evangelize our approach to programmatic solutions and identify areas for improvement/growth digital media growth and improvement through our programmatic solution. Candidates also will be liaising with client teams and external partners in providing regular deliverables and communicating programmatic updates and innovations relevant to their business. All candidates must be comfortable with working in a cross-office environment and possesses a start-up mentality. 

Responsibilities:

  • The Supervisor is responsible for overseeing planning, campaign performance, and implementation of optimizations.
  • Own RFP and media planning process by ensuring that programmatic strategies are being developed that represents best-in-class programmatic support and initiatives for each client campaign.
  • Ensure optimizations are communicated and carried out by the team in a timely fashion, and with a clear thought process.
  • Manage reconciliations and billing process on behalf of all assigned accounts.
  • Manage a team of programmatic media managers that operate in a self-service capacity within DSP platforms to ensure optimal partner selection and cutting edge use of data targeting and audience buying
  • Manage communications with partners working in a managed service role
  • Provide ongoing training, feedback, and coaching to direct reports in order to improve individual as well as team development.
  • Collaborate with internal stakeholders (ie. Media Teams, Account Teams, Analytics) and the client to produce results that ladder up to clients’ marketing objectives.
  • Provide top notch customer service via timely responsiveness and clear communication both internally and externally
  • Work with external stakeholders including DSP partners, data and inventory partners to deliver best-in-class recommendations to client on programmatic strategy as well as industry developments including but not limited to brand safety, header bidding, and media transparency.

Qualifications / Education Requirements:

  • At least 4 years of business experience with 2+ focused on benefits of programmatic buying.
  • At least 2 years of managing a programmatic team (utilizing self-service DSP management vs. managed service).
  • Understanding of the full life cycle of a campaign including but not limited to briefing, strategy, planning/buying, execution, and reporting.
  • Ability to juggle multiple campaigns and projects at the same time while prioritizing own workload and meet deadlines.
  • Exceptional organizational and multi-tasking skills are required.
  • Understanding of the full life cycle of a campaign including but not limited to briefing, strategy, planning/buying, execution, and reporting.
  • Advanced presentation skills and ability to craft & tell a story via decks.
  • Ability to deal with high pressure situations and tight deadlines from clients.
  • Candidates must be knowledgeable in working directly in DSPs (preferably DV360, The Trade Desk, Amazon, Verizon) and using research vendor, and measurement partners.
  • Strong understanding of 3rd party tracking and serving technologies, primarily DCM.
  • Great client communication skills and an ability to disseminate information to multiple parties with varying degrees of programmatic and digital knowledge.
  • Comfortable managing direct reports including entry level to supervisor experiences.
  • Experience working in financial services and non-profits preferred.
  • Experience with search and paid social a plus.
  • College degree required, preferably in marketing, business, or economics.

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