Overview of the role
Are your three favorite acronyms CPC, CTR, and CPA? Do you know how to put the right message in front of the right person at the right time? If so… Design Pickle is seeking a Digital Marketing Juggernaut to help fulfill it’s dream to be the most helpful creative company in the world.
What you'll do
- Perform daily account management and optimization for paid ad accounts on Google Ads, GDN, YouTube, Facebook, and Instagram.
- Identifying opportunities to generate leads and improve profitability of campaigns.
- Identifying and planning a keyword strategy for appropriate campaigns.
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of digital marketing.
- Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
- Support the generation new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.
- Communication to team and management on project development, timelines, and results.
- Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Develop new audiences based off persona targets and content. Maintaining and manage current audiences.
- Strong understanding of paid search, display, SEO and social media.
- Must be highly skilled in Google Ads and Facebook/Instagram Ads
- Highly analytical
- Flexible work schedule
- 3 weeks of personal time
- Ability to work remotely and a casual office environment should you work out of the Scottsdale office
- New Macbook to do your work
- Training - We will subsidize 80% of professional development expenses (travel, conference fees, workshops, coaching) up to $500 per year.
- Healthcare - Health benefits include a no deductible, no copay, individual health insurance including chiropractic services and most regular and preventive care. Other discount health insurance options offered at a discounted rated for coverage beyond what we provide and pay for. This includes family plans and plans for other health conditions or expanded insurance coverage.
- New parent leave - We offer 6 weeks paid parental leave, to be taken anytime during your child's first 6 months with you.
- Annual team retreat