What is CleverTap?
CleverTap offers an AI-powered customer engagement and retention platform that enables digital enterprises to improve user retention and conversion rates through behavioral insights, predictive segmentation, user experience optimization, and omni-channel campaign orchestration.
More than 8000 brands including some of the global brands such as Vodafone, Hotstar, Sony, Discovery, Fandango LATAM, Carousell, and Gojek use CleverTap to offer delightful, personalized experiences to their users.
CleverTap has offices in San Francisco, London, Singapore, Amsterdam, Dubai and Mumbai. Our investors include Sequoia India, Tiger Global Management, Accel, and Recruit Holdings.
What does our Marketing team do?
Our team helps CleverTap grow across the globe and provides a great experience with the CleverTap brand for all our customers, prospects and employees.
- We are the gate-keepers of the CleverTap brand
- We support revenue growth and demand creation across geographies
- We are a global team across APAC, US and India.
- We are highly driven by data and use experiments to find innovative means to monetization
What are we hiring for?
Candidate with a strong writing passion, who has executed social media brand campaigns, and has managed Linkedin & Instagram for a company. Someone with a creative outlook and can think out of the box, with an attitude to multitask & coordinate with multiple members
What are your Roles and Responsibilities
- Creation and management of thought leadership content — written, video, and others — across various outlets
- Creation and management of influencer marketing strategy, regionally and globally
- Work closely with freelance writers & influencers to uphold & grow brand presence.
- Content creation (including copywriting) & distribution of strategy across Social
- Writing long-form & short-form articles on Employer Branding activities
- Collaborate with different regional teams on regional activities to ensure Brand sync
- Repurposing content in formats required for various digital channels (Quora, Slideshare, Medium, Outbrain etc)
- Create editorial calendars and syndication schedules
- Influencer marketing & other growth hacking tasks
- Top-notch communication skills & fluency in English
- Attention to detail
- A creative approach that brings in out of the box ideas to the table
- Strong Social Media presence
- Knowledge of various Social Networking platforms & tools (prior experience is added bonus)
- Drive to work in a fast-paced B2B startup
- Ability to Multitask
- Good sense of humor & willingness to learn
Why should you join us?
- If you think you are ready for your next challenge & want to learn best-in-class SaaS marketing strategies
- Get exponential learning opportunities within marketing and across other teams
What is working at CleverTap like?
- Hierarchy is a Myth, Merit is lauded
- Accountability and driving outcomes are the key to success
- Your career here is limited by you and nothing else
- Teamwork trumps individual success