Bright Cloud Marketing is a boutique digital marketing firm located in Louisville, CO (Boulder County) and Yarmouth, Maine (Portland). For over a decade Bright Cloud has been helping leading ecommerce companies achieve better results from their search, display, retargeting, shopping and social advertising efforts.
Opportunity
Bright Cloud has grown organically for the last decade keeping its focus on personalized service, where the quality of result, the quality of their client relationships and exposure to interesting and impactful projects have been more important than wildly expansive growth.
In both offices we have incredible teams committed to helping our clients and each other thrive. Kindness and being of service to others is extremely important. You must love working with numbers, move quickly within all the advertising interfaces and be able to think strategically and effectively communicate with your clients. Online advertising requires you to be constantly thinking of new tests and ideas, with our team taking pride in doing so. Therefore there are so many ways you can grow at Bright Cloud and our current team is a great example of how this can happen.
We are looking for an individual for either our company headquarters in Colorado or our new office outside of Portland, Maine in Yarmouth. We will not review any resumes that are in neither of these states.
Responsibilities for an Account Executive/Digital Media Manager:
- Manage client relationships as the key point of contact with the goal of fostering long-term business relationships and continued growth
- Contribute to the development of best practices (client and agency) and new services to continually drive incremental value and return on the client’s investment
- Optimize ad spend for a set of retail clients, including: set up of new account, campaigns, keyword development, ad copy testing, optimizing bids, budget management and landing page strategies
- Identify and test growth opportunities for clients
- Conduct bi-weekly and quarterly strategy client calls
- Consistently focus on knowing and meeting client performance metrics
- Provide written client recommendations and assessment of results
- Work with our Marketing Coordinators and other Digital Media Managers to provide great service to our clients
Job Qualifications:
- Minimum 3 years experience as Paid Search Consultant, Director/Manager at a merchant site or digital agency.
- Proficient in Search Marketing consoles of Google Adwords/Adwords Editor and Bing AdCenter/MSN Desktop and Yahoo Gemini
- Experience in Paid Social on Facebook, Instagram
- Highly Proficient with Google Analytics
- Experience in bid/campaign management tools such as Marin and/or Acquisio
- Experience with remarketing vendor such as Adroll and Criteo
- Highly proficient in excel with the ability to analyze client's performance results and develop specific written recommendations.
- HTML coding, Photoshop, SEO, Social Media experience a plus
- Excellent client management skills
- Sense of humor, show flexibility in tackling issues and willingness to help other team members
- Be open to learn and teach others