Email Marketing

BiggerPockets is seeking an experienced and eager email marketer who will be responsible for increasing email-generated revenue and maintain a healthy list growth rate. This is a high impact role, as you will be managing our primary source of communication with the 
BiggerPockets community of over 1 million members!

The email marketer will be on the Growth Team, reporting to the Senior Director of Product Marketing, and joining a two-person team. This position will also support the Team Lead as needed with projects beyond email communications. 

In order to be considered for this position, you must submit a cover letter answering the following questions:
 1) Provide an outline of your direct experience with email marketing 
 2) Share which of BiggerPockets core values resonate with you most 

  • Plan overall email marketing campaigns and timing
  • Be responsible for ongoing optimization & improvement of existing campaigns
  • Creating new upsell campaigns
  • Improve established revenue streams 
  • Maintaining a consistent voice and stay on brand with messaging
  • Use analytics to determine new campaigns to test and establish email best practices for BiggerPockets
  • Create a testing schedule, share learning with the greater team
  • Integrate & better utilize Blueshifts' (our email platform) functionality
  • Work closely with multiple BiggerPockets team members including; marketing, engineering, design, and product.

  • Over 3 years of experience managing and growing, successfully, an email list
  • Demonstrable experience in data analytics and tools as applied to email marketing
  • Track record of taking ownership of projects and helping them succeed
  • Excellent organization skills, and the ability to manage multiple projects at once
  • Ability to communicate with multiple stakeholders 
  • Solid computer skills -- Microsoft Excel is mandatory, as is an intermediate ability to read and edit HTML/CSS
  • Strong writing skills 
  • A strong work ethic (but you also know how to have fun)
  • Strong prioritization skills

Bachelor’s degree and 3+ years of experience managing and growing an email marketing program, or equivalent combination of education and experience. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

  • Communication tactics beyond email
  • Product management
  • Managing partner relationships 

Work Conditions:
Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.
Work Environment:
This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers,  and filing cabinets.
Physical Demands:
While performing the duties of this job, the employee is regularly required to talk or hear. This is largely a sedentary role. Attend marketing events when needed.

*This is not a remote position*

BiggerPockets is an Equal Opportunity Employer.
Individuals from diverse backgrounds are encouraged to apply.

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