At
Backstage, we're focused on providing the best career platform and marketplace to match performing artists (actors, models, dancers, musicians and more) with talent seekers.
We are looking for a strategic and analytical marketing professional to join our team as a Marketing and Business Development Specialist. The role will support the local and international casting outreach teams at Backstage, and will report to the VP of Casting. You will be tasked with market research and lead generation, creation of marketing materials, and email campaigns in support of the growth of casting partnerships across the platform.
The Gig:
- Identify and develop lead lists of content creators, brands, creative agencies, casting directors, organizations, and companies that may be in need of casting services
- Update and maintain CRM and marketing automation databases
- Create pitch decks, one-sheets, presentations, and other marketing collateral in support of partnership growth
- Assist with and conduct presentations
- Create, automate, and test email campaigns to new and existing casting partners
- Drive growth of overall number of projects casting with Backstage (including commercials, brand spots, social media ads, digital campaigns, voice over productions, indie films, web-series, etc)
- Measure and report upon metrics and KPIs to inform and iterate upon marketing outreach strategy
About you:
- Data-driven and analytical, with experience in testing the success of marketing creatives using A/B testing, subject line testing, calls to action, etc
- Creative and strategic, with strong content creation skills; you’re able to put together a slick, polished deck with an intriguing and unique value proposition
- A natural project manager, you are meticulous, organized, and flexible
- Motivated team player who takes ownership of role in increasing overall success of the company
Requirements:
- Excellent written and verbal communication skills
- BA/BS in Marketing, Business Administration, or relevant discipline
- 1+ years in a marketing role, with demonstrated ability (samples or portfolio preferred) to create compelling marketing materials
- Experience running and testing email campaigns
- Business development / lead generation experience a plus!
Added Bonus:
- A love of film and the performing arts!
Benefits:
- Casual office space in Dumbo Brooklyn
- Collaborative work environment where you’ll learn about and influence every aspect of the business
- Summer Fridays, happy hours, and access to other local music events
- Comprehensive medical, dental, and vision insurance
- The opportunity to work with talented leaders in their disciplines
- A company that works with you to learn, grow, and excel in your career
Backstage, LLC, is the leading platform in creative talent placement. We are currently composed of two brands:
Backstage.com, for actors; and
Sonicbids.com, for musicians -- with plans to launch additional verticals organically and through acquisition. Nowhere else will you find the same combination of startup energy and entertainment industry creativity atop the solid foundation of an established but small and fast-growing business with decades of success in our industry.
We are a close knit, agile team that is disrupting the creative talent placement industry through technical innovation, product design and a solid business model. At the heart of our success and growth resides a group of hardcore technologists, writers, marketers, and product designers who share a tight bond and believe that collaboration creates a better experience for our users.
We offer benefits including health insurance (vision and dental available), commuter benefits, 401K, unlimited vacation, and tickets/tuition for select conferences/courses. Our DUMBO office is spacious and convenient to 3 subway lines.
To apply, please submit your resume and cover letter, with comp expectations inside the cover letter. We are not able to offer visa sponsorship at this time.