Growth Marketing Lead

We believe the future of money is integrated and personal. Bond’s mission is to accelerate the pace of financial innovation and access to capital. Our enterprise-grade financial technology platform streamlines the integration between brands and banks, dramatically reducing friction and creating a more repeatable model. Through our AI-powered infrastructure, Bond enables digital brands to better engage their customers by offering personalized and compliant banking products.

As a Growth Marketing Lead, you will drive the strategic direction of digital growth marketing for Bond. You will ideate, test, iterate, and optimize growth. You will also play a role in developing and sharing consumer insights, creatives and product features to talk through creative strategy. You’ll also have the opportunity to collaborate closely with the founders and the team at Bond.

You will:

  • Drive bank and brand acquisition using in performance marketing, brand marketing. Research ideas to execute a strategic and cohesive marketing strategy
  • Own all channels, budgets, strategies and execution for acquisition
  • Work cross functionally across product, engineering, creative, and legal
  • Generate data-driven hypotheses for improving marketing performance, execute A/B tests, and apply knowledge of basic statistics to detect statistical significance
  • Study and monitor competitors that are relevant to specific features or initiatives to help strategically differentiate and position Bond
  • Optimize digital strategies for hiring in partnership with hiring managers
  • Provide necessary leadership in crafting members’ experiences that balance business needs, company’s vision, member needs and product priorities

You will have:

  • 4+ years of experience in digital marketing
  • 3+ years directly managing a performance marketing channel (Search, Display, Paid Social, Email, etc.)
  • Has demonstrated step-function growth and improved efficiency of marketing channels
  • Analytically driven with technical proficiency to get answers on your own
  • A passion for experimentation through A/B/N testing
  • Ability to synthesize disparate information sets into a cohesive narrative and strategy
  • Proficiency with SQL/Looker/Tableau

You also likely:

  • 7+ years of experience in digital marketing, including experience leading teams and groups cross-functionally to the best outcome
  • 3+ years directly managing a performance marketing channel (Search, Display, Paid Social, Email, etc.) in a B2C environment
  • Mastery of communicating to others in a succinct and easy to understand manner
  • Proficiency with python / R / Tableau / Looker / PowerBI

At Bond, we value leadership and believe everyone is a leader. We look for people who operate like owners, who loves to learn, have grit, and operate with integrity and empathy. You're encouraged to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out — and set you apart. We welcome diverse perspectives and people who are not afraid to challenge assumptions. 

Bond is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, gender, gender identity, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or Veteran status.


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