Copywriter

You: Love words, write great copy, and have inherent self-discipline. You are passionate about your work, have a sense of humor, and value your team. You tend to take risks, and are driven by the opportunities to make a difference. You are excited to create integrated campaigns, get them out to the masses, and tell a compelling story.
Detailed Job Description
• Develops high levels of proficiency in creation of online deliverables (product-description pages, site banners and coming soon/family pages) within prescribed deadlines. • Generates significant contributions to marcom messaging projects and can carry projects independently. • Shows mastery of brand voice. • Nurtures big-picture, strategic-thinking skills. • Regularly contributes to the peer review process. • Becomes intimately familiar with Dell products. • Demonstrates an ability to write for any vehicle, across consumer and commercial product lines. • Exhibits strong communication skills and a drive to ask questions and obtain clarity around directives. • Possesses basic client-presentation and idea-selling skills. • Implements and maintains brand voice, tone and style for both national and global audiences. • Engages in multiple projects simultaneously.
 
Day to Day activities:
• Collaborate with art directors, designers, creative supervisors and integrated team plus other copywriters to create engaging and memorable concept-driven campaigns aimed at prospects, customers and influencers. Channels include print, broadcast, digital display and landing pages for all stages of consumer funnel • Creates compelling content and inventive solutions for integrated campaigns that uphold the brand • Provide marketing and relationship support content in the form of emails, flyers and signage List of must haves for contractor to be successful in this role: • 2-3 years of agency experience (either advertising or interactive) • Creative portfolio demonstrating ability to develop concept-driven work
 
MUST SUBMIT ONLINE PORTFOLIO FOR CONSIDERATION
• Passion for learning, education and the next new thing • A background of enduring the rigors of fast-paced projects and demanding creative environments • Exceptional writing skills, attention to detail and follow-through.
 
Accountabilities:
Plans project schedule and strategies to ensure development, production, and completion of marketing programs. Develops, analyzes, and recommends evaluation process that identifies strategic advantages, competitive programs and customer needs. Prepares materials for internal and external presentations on products, business plans and leadership communications. Translates product plans, roadmaps and strategies into key product marketing messages and communications. Determines app

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