Digital Marketing Manager [Google Adwords]

  • $50,000.00 - $60,000.00/year
  • Located in Hollywood, AdvertiseMint.com is a rapidly growing digital agency that specializes in social media advertising. Some of our clients include True Religion, NewEgg, American Bullion, Blink Bar, Quincy Jones Productions and MaxiGlide.

    Businesses that partner with AdvertiseMint come in all shapes, sizes and market caps, and no one advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing business grow. Using your influencing and relationship-building skills, you provide AdvertiseMint-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of AdvertiseMint's key clients and understand how our range of services can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users. 

    Job Description:

    You will be responsible for the daily management of our Search Engine Marketing / Cost Per Click / Pay Per Click (SEM / CPC / PPC) investments.

    Focus on hyper local, regional and national campaigns in retail, automotive, healthcare and professional service(s) industries.

    Be it existing clients or recently acquired new business, you will play a key role in initial strategy(ies), account & campaign(s) set-up, launch, performance driven, weekly maintenance, bi-weekly optimization, establish and meet target KPI’s, detailed reporting, applying critical thinking and take actionable insight.

    Google AdWords and Analytic Certification is a must and 3-4 years of previous experience managing six figures in monthly net spend is a prerequisite.

    Weekly reporting to Agency management, support team, sales account executives and clients is the norm.

    Take ownership and be at the ready to explain questions pertaining to the status of clients’ accounts.

    Taking control of keywords, day parting, text ads, deep page linking, budget and device allocation, tracking techniques and automated reports is expected.

    Should also have knowledge of:

    - Digital Ad delivery options

    - Digital Ad preview & Online diagnosis tools

    - Text Ads, Ad Extensions & Location Extensions

    - AdWords Editor

    - Google Analytic Auto Tagging

    - Digital Marketing Behavioral Targeting

    - Digital Marketing Contextual Targeting

    - Online Keyword planner and research tools

    - Programmatic ad tech thru DSP’s

    - Digital Remarketing Strategies

    - True view Video ad formats and video networks

    - Cross channel bidding software

    - Technical aspects of HTML, UTM and URL structures

    Responsibilities also include communicating, training, and maintaining up to date knowledge and insight regarding best practices, new emerging trends that result in client targeted and approved return on investment metrics is important. Our clients seek lead generation, customer acquisition and revenue growth.

    Office Environment / Company Benefits:

    We work in a fun office environment filled with amazing people and would love to have you be a part of it. We have weekly Facebook interactive meetings and go to the LA Facebook headquarters from time to time for special events. Our company has an awesome team and we make it a priority to show them how much we appreciate their hard work and dedication by having fun monthly team events. Our events range from attending tapings of shows, movie releases, beach parties, bowling and karaoke. Food and parties await the right candidate. 

    AdvertiseMint offers health/dental insurance and 401K retirement plan with 4% employer match to full-time employees. 

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